Hyundai has expanded its dark-themed portfolio in India with the launch of the Hyundai Venue Knight Edition, giving its popular compact SUV a sportier and more aggressive visual identity. This special edition builds on the success of Hyundai’s “Knight” lineup, which has already seen strong demand in the country.
Price and Variants
The Hyundai Venue Knight Edition is priced from ₹9.69 lakh to ₹14.79 lakh (ex-showroom), depending on the variant and powertrain. It is offered on select trims including HX5, HX6T, HX8, and HX10, allowing buyers to opt for the blacked-out treatment across multiple configurations.
This pricing positions it in line with the standard Venue range, which broadly spans from around ₹8 lakh to ₹15.6 lakh (ex-showroom), depending on variant and engine choice.
Design: All-Black, Sporty Appeal
The highlight of the Knight Edition is its distinctive all-black theme, aimed at customers who prefer a stealthy and premium look. Key design updates include:
- Blacked-out front grille and badges
- Dark alloy wheels
- Black exterior accents replacing chrome elements
- Exclusive Knight Edition badging
Inside, the cabin follows a similar theme with black upholstery and contrasting inserts, enhancing the sporty feel.
Features and Equipment
While primarily a cosmetic upgrade, the Knight Edition retains the feature-rich nature of the standard Venue. Depending on the variant, it offers:
- Touchscreen infotainment system with connectivity features
- Digital instrument cluster
- Electric sunroof (in higher trims)
- Connected car tech
- Advanced safety features
The standard Venue already comes with over 65 safety features, including multiple driver assistance systems, which are expected to continue in this edition.
Engine and Performance
Mechanically, the Knight Edition remains unchanged and continues with the Venue’s existing engine lineup:
- 1.2L petrol engine
- 1.0L turbo-petrol engine
- 1.5L diesel engine
Transmission options include manual and automatic gearboxes, depending on the variant.
Market Strategy and Positioning
Hyundai’s Knight Edition strategy focuses on offering cosmetic differentiation without mechanical changes, appealing to buyers looking for a more distinctive design. The company revealed that its Knight range has already crossed 92,000 units in sales since 2022, underlining strong customer interest in such editions.
Competition
The Venue Knight Edition continues to compete in the highly competitive sub-4m SUV segment against rivals like:
- Kia Sonet
- Tata Nexon
- Maruti Suzuki Brezza
With its bold styling and established feature list, the Knight Edition aims to stand out visually in a crowded market.